Inspired by a desire to take charge of her life and follow her passion, business owner Lisa Stephenson took a leap of faith and started her business Great Ocean Road Escapes, offering premium accommodation and holiday experiences to tourists visiting Victoria’s Apollo Bay. However, despite quitting her job with the specific intention of getting her…
Have you ever visited a website to take a look at something you’re thinking of buying, only to notice ads for that exact same product popping up all over the next few sites you visit? This can really come in handy, particularly if you forgot which website the products you were looking at were on.…
A love of beer can lead to great things, just ask Beer Cartel owner Richard Kelsey! Richard’s first job out of uni was doing a market research project for a New Zealand craft brewery where he was paid in beer! His business partner Geoff Huens visited his family in Belgium and was inspired by…
Here are some things I hear from business owners, which drive me crazy! “That won’t work for me” “I’m too young to do that” “I’m too old to start making changes now” “I’m not good at technology so I can’t make that happen” The above are what I refer to as ‘success blockers’. These stem…
We have all heard of the sales funnel, which is the journey your customers go on between discovering your product and becoming a buyer. For some businesses, the sales funnel requires several points of contact with the buyer. Others are able to secure a quick sale after a single interaction. A lead magnet is a…
Many of our Business Blueprint members come to us after years in business, because even though they are successful, they know there is a better way to do things. Some members, however, join with little more than the conviction that they want to achieve a great deal in a short amount of time. This was…
One of the most exciting things about business is the potential to find incredible success at any age, in any industry. All it takes is determination, resilience, a plan and an unwavering desire to achieve your goals. Michelle Young is one entrepreneur who has never let the small things get in the way of her…
If there’s one thing no business owner ever has enough of, it’s time!
Instead of wishing there were more hours in the day, what’s important is to find ways to better use the ones you have. To do this, you simply must leverage the power of TECHNOLOGY.
What is it that gets you out of bed in the morning? More importantly, what is it that inspires you to be pushing the boundaries, testing your limits and striving to make a difference as a small business owner? The answer to this question is your ‘why’. Of course, part of the answer as to…
As well as working with startups and growing operations, I work with business owners who have been established for years, even decades. Often, these are family-owned organisations with grass-roots beginnings. They have been serving the same customers, providing the same products and making roughly the same income, year-in, year-out. Having a solid business is great.…